Clearly as short of ideas as most of its current slate is of viewers, Bravo is now trying to persuade the few brave souls who still watch Project Runway to throw 'viewing parties.'The idea is that fans of the show would host informal get-togethers to watch the show, then post pictures of these soirées on Bravo's web-site. The best photos will win prizes, including a $1,000 gift certificate from 'PR' sponsor Bluefly.com, plus the chance to have a designer from a previous season at your party for this season's finale.
Maybe I'm missing the fun but I'd say the best way to encourage enthusiasm and excitement over the show is to not fill it with some of the most insipid contestants in its entire five-season history??
I mean, look at what we have: The single most obsessive leather fetishist in the tri-state area, a nerve-shredding gerbil who can only handle their own existence in the third-person, a Mid-West maven who channels Peppermint Patty so well I keep looking for a Kennel, and a malnourished metrosexual whose idea of heaven is to be roasted to a medium-rare; All liberally garnished with a [thankfully diminishing] peer group of such mind-numbing non-entity, they practically blend into the drapes.
After respectable ratings for the last four seasons this formerly wonderful show is now struggling to achieve audience levels that would even fill a phone booth. And self-serving, sponsor-schmoozing gimmicks like this are not the way to redress this understandable, and entirely self-inflicted decline.
Viewers are bored by the cast and sick of the incessant product plugging, and Bravo's solution is induce them to create free PR for the show by offering a worthless token from one of the firms whose suffocating presence is a very strong reason why people won't watch.
This is PR's last season on Bravo. And sadly, it shows. Does anyone else feel the same?
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